How to turn more leads into deals and generate revenue in your ecommerce or online business? Read our blog post to find out – and follow the best expert practices.
Table of contents
Sales can be a challenging field, but it can also be very rewarding.
When you are able to close a deal, it feels great! In this blog post, we will discuss almost 40 sales tips that will help you close more deals and make more money.
Follow our advanced sales tips, and you will be on your way to becoming a successful and great salesperson!
Why should you use best sales tips?
Sales tips can help each sales rep close deals faster and more efficiently.
Sometimes, you don’t need any technical skills to get into your buyer’s mind – you simply need to understand how the customer thinks.
By understanding their needs and desires better, sales reps can persuade them more effectively and close more deals.
Good sales tips provide strategies on how to approach different prospects, what questions to ask, and how to effectively communicate with customers.
This powers up the entire sales process, but also helps sales reps build relationships with future customers.
Sales techniques can give you insight into the customer’s needs and wants so that you can better tailor your pitch and make it more appealing – so all sales reps must know the basics of sales.
#1 Know who your customer is
How are you going to play sales cycle if you don’t know who you are trying to sell to? Easy – you can’t. Before pitching a product, service or idea, make sure that you have researched the customer thoroughly. Understand their needs and wants in order to deliver an appropriate solution for them.
Ultimately, it might be wise to take the time to create a customer profile. This will help you in targeting specific customers and crafting the right message for them.
A customer profile, or buyer persona, should include insights about your target audience that help you connect with them through your marketing efforts.
Since various research shows that customers respond better to personalized messages, this is an integral part of a successful sales process. Speaking of personalization…
#2 Personalize all you can personalize
Paying attention to detail is very important in sales. Customers want to be able to identify with the message and product you’re pitching them, so personalize your messages as much as possible.
Address them by their first name and always try to use the same language as your customer. This shows that you are making an effort to understand them and make them feel special.
You can also create personalized demos, presentations orcreate videos that showcase how your product will benefit their company specifically. And even in cold email or calls, you can stand out by using personalized tactics.
Personalization can also be used to build relationships with customers. When done right, it can show them that you truly care about their needs and wants. Great salespeople already capitalize on that.
#3 Listen more than talk
Listening is essential for success in sales – it helps us understand what clients need and how to best meet those needs. So listen actively to cultivate customer interactions.
The key to successful communication is spending at least twice as much time listening compared to talking, so that we can get an accurate assessment of our customer’s requirements.
Not only will taking the time to really listen keep customers happy and help build trust, but it can also give you insight into patterns and preferences, which can help plan more strategic marketing department efforts.
This might be quite a time-consuming sales tactic, but this can make a great customer story and increase the quality customers get from you. Even if a sales rep is not the best at active listening yet, closing sales tips like this can be learned and applied to any situation.
#4 Always be polite and respectful to your customers
Many sales strategies may come in and out of fashion, but respecting and treating your customers politely should never be viewed as an outdated concept.
Any successful leader will tell you that the most important aspect of their craft is the client, so it stands to reason that the best sales tip for prospective salespeople is to always maintain a professional yet friendly presence.
Make sure to be respectful in conversations, genuinely listen and empathize with customers’ concerns, and never forget to pepper your customer service interactions with a touch of wit if needed – an easy way to establish mutual understanding and build trust between client and representative.
Remember that politeness and respect are eternal qualities in sales; they will never go out of style. With such a way of handling customers, you’ll make sure to close more deals and build long-lasting relationships.
For example, when you handle a sales call, you should address prospect’s pain points – but more importantly, you should understand prospect’s role in that. This will help you better understand their needs and how your product can help solve them – and boost your success rate.
#5 Be knowledgeable about your products and services
You know the saying — knowledge is power — and that’s especially true when it comes to sales!
When it comes to convincing your clients that buying into your products or services is a good decision, being knowledgeable about them can help you to build trust, answer client questions quickly and accurately, and ultimately close the sale.
In other words, if you want to be a high-performing salesperson, make sure you do your homework and get extra cozy with what you’re selling. Product knowledge is usually ever-changing, so always have a great example at hand to show customers what they can expect from their purchase.
#6 Stay organized and keep track of your sales goals
Sales is an erratic job, and it can be challenging if you don’t stay organized. It definitely helps to set achievable sales goals that’ll help you make more money; the best way to reach these goals is by keeping track of them.
Staying organized also streamlines out the process, making it easier to check off your list of items when completing a sale. Segmenting your buyers, tracking trends, resource planning, and budgeting wisely are all excellent ways to stay on top of the game.
And just remember - no matter how challenging it gets, keep up that organization and nothing can stand between you and those shiny Promising Achievement awards.
#7 Use positive body language when interacting with customers
Want to excel as a salesperson? Connecting with customers on an emotional level is key.
Showing positive body language when presenting and conversing can have a huge impact on the client experience, opening the door for more meaningful relationships.
Ensure you exude confidence and joy each time you interact with customers. Not only will this put them at ease, but it will help make your conversations more engaging and memorable.
Even if things don’t always go as smoothly as planned, you can still show enthusiasm and enthusiasm through your body language so your customers know that any setback is just an opportunity to find a better solution together.
#8 Believe in yourself and your product
The best sales tips that can be given is to believe in yourself and your product.
You won’t succeed if you don’t think you can, and having faith in what you offer will become increasingly important as you navigate the sales process. You need to be a confident cheerleader of your own words.
Setting some personal development goals related to your sales and taking small but consistent steps towards reaching them can help you gain the necessary confidence.
Remember that nothing is more convincing than actually believing in what you are saying.
Even if you are selling the best product in the world, it won’t matter if you lack confidence in yourself. So drop the doubt and be your own biggest cheerleader!
With a positive outlook, anything is possible (and new clients will be simply pouring, obviously).
#9 Stay positive, even when things get tough
Selling can be an extremely demanding but rewarding job, so it’s important to stay positive and focused, even when things get tough.
A positive outlook is integral for sales professionals: It helps boost employee morale, manage stress levels and encourage creative problem-solving.
When things get rough, it’s easy to fall into negative thought patterns and talk yourself out of a sale; however with a “can do” attitude, even the toughest sales objections can be tackled!
Approaching each opportunity with enthusiasm, optimism and a smidgeon of humor will not only increase your confidence in closing deals, it will also make your interactions more enjoyable for the customer too - leaving them feeling good about their purchase.
If anyone decides to raise objections, your role is to tackle objection handling. And no, objection handling is not a walk in the park – it requires you to stay positive and confident while addressing concerns of your potential customer.
#10 Establish a personal connection with your customers
If you’re looking for success in sales, one of the most important steps is to establish a personal connection with your customers. It can be a set of sales techniques, but all of them focusing on understanding prospect’s pain points and verifying how your solution addresses them.
It can be easy to feel like it’s all cut and dry business, but making sure your customers know they are valued as individuals who trust in your product or service will get you much further!
Incorporating a bit of friendly humor or intriguing storytelling into your interactions can help create that feeling of connection - such a refreshing change from traditional business environments.
So remember, don’t be afraid to get creative with the conversation and bonding with clients – both existing customers and new clients, if needed.
#11 Use social media to connect with potential customers
Navigating a sales career can feel like a bit of an unpredictable journey, but utilizing social media for your brand marketing efforts is one surefire way to reach potential customers.
With the right messaging and lighthearted content from text posts, videos, infographics, and more, you can quickly establish who you are as a brand and what you have to offer.
Don’t underestimate the power of being friendly and funny; it certainly helps make your brand more accessible - and appeals to generations who are drawn to creativity and originality in their online interactions.
The fact is that potential customers won’t always know they need your products or services until you show them what a great match they really are!
Use social media wisely, connect with leads quickly, and be witty enough that individuals remember you long after the initial contact. Use social media management tools to engage with your prospects effectively.
#12 Tailor your sales pitch to fit the buyer’s needs
The best way to be successful in sales is to craft your pitch for each individual buyer.
No two buyers have the same needs, so making sure that in your sales strategy, you address their specific needs will make them more likely to want to do business with you.
Instead of using a one-size-fits-all approach, take the time to learn what each person specifically wants and emphasize how your product or service can fulfill that need directly and effectively. For example, if you sell blankets in your store, see if you can implement a tool to let customers create personal designs they want to see on their blankets.
Doing this little bit of extra legwork will make the difference between a customer saying yes - or no - to working with you.
#13 Offer incentives and discounts to close the sale
When it comes to closing a sale, incentives and discounts are the key to success.
For instance, as a part of your sales techniques, you can offer buyers points or rewards for referring others or tie-in bonuses that can help draw in those on the fence about your product.
Furthermore, discounts are always attractive and can make price-conscious customers jump on deals that provide great value for money.
But don’t forget that not everyone is motivated by incentives and discounts, so you need to tailor every sale differently based on the needs of the customer.
By doing this right, you’ll quickly become known as a sales rep who isn’t afraid of taking risks (and giving some rewards!) to get a deal done!
#14 Follow up with customers after they’ve made a purchase
To foster loyalty from customers, staying in touch after a purchase is essential. Not only does follow up make the customer feel valued and appreciated, but it also demonstrates that you’re invested in their experience.
It’s an opportune time to ask for valuable feedback, creating a dialogue with your customer, and informing future decisions for your business. In other words, treat your clients like royalty – royal treatment is always a good idea, isn’t it? With follow up messages, it’s easier.
#15 Stay up-to-date on the latest industry trends
As a sales representative, it’s important to stay informed on new products, services and strategies that can potentially benefit your customer base.
Learning (and mastering) the latest buzzwords and technology jargon is essential in order to gain the trust of buyers and show them you’re serious about getting them the best possible product or service.
Staying ahead of the competition not just by having a thorough understanding of your customer’s needs but also by staying abreast of all the industry changes will give you an edge over others in your field.
Whether it’s being sharpened with emerging trends or silencing skeptics with persuasive prowess, every sales rep should make learning their number one priority.
#16 Utilize chatbots and live chat systems
If you’re looking for an easy and effective way to increase sales, look no further than integrating general chatbots and live chat systems into your business plan.
These tools allow clients to get quick and convenient answers to their queries, allowing them to remain engaged rather than frustrated.
In addition, they can also auto-populate customer information forms during checkout, making transactions smoother and much faster for all involved.
With Chatbot and live chat systems being such a valuable asset for any business’s customer service arsenal, why not invest in one?
#17 Gather feedback from your customers
If you’re looking for the best sales tips, look no further than your audience.
Not only will their feedback provide invaluable insights into your product or service, but it’ll also help build a stronger bond between you and them.
Gathering customer feedback can also give you the opportunity to figure out which parts of the sales process need improvement, as well as what practices should be kept in place. It’s equally important to note which areas need to be focused on when it comes to customer service and provide the best possible service.
By keeping your finger on the pulse of customer feedback, you’ll have a better understanding of what works (and what doesn’t), allowing you to make more informed decisions when it comes to closing deals.
Make it as easy as you can for customers to give you feedback. Adopt multiple channels like feedback QR codes, chatbots, email campaigns, or go the extra mile and reach out to them personally.
Incorporating customer feedback into your sales strategy is a win-win situation — both your customers and your business can benefit from this sales tip.
#18 Don’t promise something that you can’t deliver
When it comes to sales, it’s always wise to remember the old adage that “our word is our bond.” It may be tempting to make big promises in order to close a deal, but this can backfire if you’re unable to deliver on them.
Anything from small exaggerations or providing incorrect information can result in unhappy clients who are forced to wait for a product or service they were promised.
In fact, if you want your business to stand out and get plenty of repeat orders, the best sales tips is to under-promise and over-deliver — your clients will be much more likely to come back if they view you as reliable and trustworthy. With status quo being the enemy of progress, make sure to deliver on your promises and exceed expectations — it can go a long way!
#19 Make sure your website is easy to navigate
If your customers can’t find what they’re looking for or the layout is too confusing then how do you expect them to actually buy anything?!
Take some time to review the structure of your website and get feedback from your visitors to ensure it meets their demands. Making sure your website is user-friendly should be a priority in any effective sales strategy. It’s an easy and cheap sales tip as the proper navigation doesn’t affect the web development cost, but often overlooked.
#20 Verify checkout process
Follow the “Trust but verify!” approach. When your customer is ready to checkout, take a few extra moments to double check their order.
This can save you time and money in the long run.
Prevention is the best cure; why waste resources due to avoidable errors? Verify the shipping details and billing info are accurate - and, just for good measure, make sure you like what the customer ordered!
A few extra minutes of verifying can keep everyone happy and hopefully boost your bottom line.
#21 Offer free shipping on orders over a certain amount
Offering free shipping on orders over a certain amount is an often overlooked suggestion but can be a literal game-changer.
By removing the cost of shipping from clients, you’re essentially providing an incentive for purchases that otherwise wouldn’t happen (or have any chance of happening).
Plus, given the competitive nature of modern online shopping and delivery services, offering free shipping puts your business up there with the big players without having to break the bank.
Not only are you guaranteeing more purchases with no barrier to entry, but you might even generate some extra interest along the way as folks come around for their free shipment bonus.
#22 Bundle products together to offer a discount
Boosting sales can be effortlessly achieved by offering discounts on product bundle pricing. Everyone loves a good bargain!
By creating and advertising deals that allow customers to purchase multiple items at once with a discount attached, you can attract more shoppers to your store and stand out from competitors who don’t offer such incentives.
People are motivated by bargains; it not only encourages them to buy multiple items, but also saves them money in the process. Bundle products together and watch as shoppers flock to take advantage of your amazing deal.
#23 Develop a strong elevator pitch
An effective elevator pitch can be the difference between a potential customer’s interest piqued or cold feet.
You have such a limited time to catch their attention so make sure your sales pitch is concise, informative and most importantly impactful.
If you have an influencing tone, punchy language and even some humor injected throughout—you are on the right track! Don’t forget to practice…practice makes perfect, and with sales pitch that gets prospect’s attention, sales reps can reach the stars.
You can also power up your pitch with some images. Using image upscaling, you can enhance your photos in seconds.
#24 Use persuasive language in your sales emails
For any sales manager, writing a sales email can be tricky. To make sure you stand out from the competition, use persuasive language in your emails and stick to an email marketing strategy to maximize your success.
Witty, yet professional turns of phrase can be just as effective as long-winded attempts at persuading clients to your point of view.
Don’t be afraid to take a creative approach to crafting messages that draw people in and ensure they remember your message: it could be the difference between having an extensive customer base or not! Not only will engaging language helpdrive conversions - it’ll also make even the most tedious task more interesting for you.
#25 Connect with other sales professionals online and learn from their successes and failures
If there’s any way to give your career a shot in the arm and stay ahead of the competition, it’s connecting with other sales professionals online.
You don’t have to reinvent the wheel – get inspired and learn from their successes and failures.
This way you can avoid common mistakes while polishing your own methods and making sure you’re up-to-date with new trends.
Who knows, maybe one of those inside scoops will be your golden ticket to closing deals like a pro!
Networking doesn’t just help you professionally, it’s also an excellent way to meet other driven and passionate people in the industry who can become loyal clients in the future.
So dust off that LinkedIn profile and start connecting to generate more sales, right?
#26 Offer value beyond the sale
Offer your prospects more than just a product or service.
Finding ways to give added value beyond the sale can help differentiate your company from the competition and build trust with potential customers.
Offer free demos and trials, useful content like blog posts and podcasts, and money-saving discounts.
Little gestures like these can show buyers that you are willing to go above and beyond to win their business.
Get creative and get friendly in order to stand out; these added values can be the difference between closing—or losing—you next big deal.
Even in a simple cold calling script, you can find some space for such thing. Grab buyer’s attention by offering something unique and valuable.
That’s the way to earn their trust and move your sales to the next level!
#27 Research your competition and know what they’re selling
Do you ever feel like your competition knows a little something extra that you might be missing? Do they address pain points better?
Do they seem to keep winning over clients while all your hard work just isn’t cutting it?
If this sounds familiar, then it’s time to embrace the age-old phrase: knowledge is power!
Use our sales tip and start analyzing your competitors to… generate more revenue.
Start by understanding their product offering, packages, promotions, strategies and customer service tactics—so you can level the playing field and make sure you don’t get outsmarted.
After all, why let the competition have all the fun?
Competitors can give you valuable insights about the market you’re in, so it’s worth investing time into understanding their sales process.
Knowing what they are offering will help you to craft your own unique selling points and find an edge over them. That’s a huge part of success in sales!
Don’t be afraid to use what you have discovered as inspiration for your own campaigns – just make sure that you don’t copy them directly to make more sales.
#28 Have a strong online presence
Sales success doesn’t have to be limited to the physical world. Having a strong online presence isn’t just good sales tip; it has become essential for modern salespeople.
People searching for services and products often turn to the internet as their first source of information and if you don’t have an adequate web profile, you’re going to miss out on potential clients and profits.
Staying ahead of the competition means gaining an understanding of all the new platforms that can maximize your online exposure and help give your company a powerful voice in today’s digital landscape. And you’ll understand pain points better, if you scroll through social media and different websites.
#29 Use persuasive language in your online descriptions and titles
Writing convincing copy for your product descriptions and titles is an essential part of selling online. This is doubly true when businesses take their shop virtual; getting the words just right can make all the difference between a brisk sales day and a slow one.
Crafting persuasive language is an art, however, so it’s always worth utilizing the experience and expertise of professionals to ensure every word packs a punch.
Combining professional advice with a dose of wit will also help draw clients in - laughter never hurts! With the perfect blend of persuasive language and personality, you’ll be on the road to success in no time.
#30 Write catchy headlines that will draw in potential buyers
Such a simple sales tactic!
That one sentence can be the difference between having a successful business and an average one. To develop captivating copy for your headline, ensure that it accurately reflects what you are selling, invokes curiosity in shoppers, provides them with a sense of urgency that makes it easier to commit, has personality and if appropriate, can even entertain them.
If executed properly, even a single headline can increase clicks and boost sales.
#31 Take high-quality product photos and videos to show off your products’ features
When it comes to selling a product, visuals are key. Research shows customers are far more likely to purchase an item when they have an eye-catching visual of the product in front of them.
That’s why the best sales tip is to invest the time and money into taking high-quality photos and videos of your products that showcase all their features - you want potential buyers to be wowed by what they see!
This simple step can make a big difference in engaging customer interest and increasing sales.
Bonus tip: You can shoot product videos or photos with your iPhone. There is no need to spend money and time on professional equipment. The key is to be creative and find ways to grab attention. Those who are interested in more tips can check out Backlightblog. The content they create focuses on helping creators with tips on mobile photography.
#33 Rediscover sales automation
In this ever-changing world of sales, automation is the way to go. Sales automation offers companies an intelligent way to streamline costs and enhance customer engagement.
With sales automation, it’s now easier than ever before to increase efficiency while retaining a human touch in sales. Automation removes mundane tasks from a salesperson’s job role so they can focus on what matters most: building relationships with your prospects and clients. It saves time, expands your client base, tracks each sales call, or associates a company name with an email in your base. It gathers call reviews, analyzes pain point breakdown, and more. Can even automate some follow up messages with sales email automation software!
If you’re looking for the best noise in sales tips - rediscovering the power of sales automation is definitely the way to go.
#34 Use tools to help you with sales efforts
There is an old saying that you can’t make a good meal with bad ingredients. The same applies to sales - in order to be successful, you need the right sales funnel tools to help you along the way.
Sales tools enable you to effectively monitor and analyze client behavior, track sales performance, automate lead generation and make data-backed decisions quickly.
When it comes to sales efforts, don’t leave yourself “winging it”; arm yourself with the necessary tools to increase your chances of success. Even the best salespeople could do with better time management, product knowledge solutions, call reviews for sales calls or customer stories’ roadmap. The more the merrier – all for selling more.
Having these tools in place will speed up processes and give you a competitive edge - so make sure your toolkit is as comprehensive as possible!
#35 Revisit your pricing
Many business-makers don’t think twice about pricing until they’re drowning in red ink.
The truth is that revisiting your pricing on a regular basis can make all the difference when it comes to profitability.
Setting prices based on market trends and ensuring that the value you offer is well worth what clients pay can help increase sales and loyalty.
Looking around and making sure you’re not significantly overpricing yourself compared to competitors may just be what you need to drum up more business. Follow up with those who come in for a quote, stay informed about market demand and never hesitate to increase prices when you’re offering high value.
#36 Never stop going an extra mile
Going the extra mile is one of the oldest and most valuable sales tips and tricks out there. Reaching – and exceeding – our goals requires us to get creative in our approaches. By investing a bit more effort and really digging in pain points, we can have an incredible impact on our results.
It might take a bit more time and effort upfront, but trust us – this sales tip is golden. Don’t be afraid to go that extra mile when pursuing your targets; you won’t regret it, and each customer interaction will be more meaningful.
#37 Leverage the power of referrals
Word-of-mouth marketing is a powerful tool for any company, and one of the most effective sales tactics out there.
Encouraging clients to spread the word about your product or service through referrals can have many benefits - from increasing customer loyalty to providing an instant boost in sales.
Customers who have been referred to your company are more likely to stay with you - so make sure you leverage the power of referrals in your marketing strategy for your own product.
#38 Never bad mouth your competitors
Bad mouthing your competition won’t do you any favors for more sales. Instead of focusing on the shortcomings of others, focus on the benefits that your own product or service offers to potential customers.
Highlight what makes you unique and how your product stands out - this will help clients make a more informed decision about which product or service to go for.
By avoiding negativity and maintaining a positive mindset, you’ll be able to establish a strong reputation in the industry that will attract potential customers. Even a single decision-maker can make or break a sale, so make sure you leave that decision maker with a good impression.
#39 Keep the customer at the center of all your efforts
Remember that they are the main focus and should come first before anything else. Your hard earned money is on the line, so make sure you’re actively engaging with them and listening to what they have to say.
Pay close attention to their wants, as this will help you build a strong relationship with them over time. Taking the time to understand your client also helps you better tailor your sales pitch and close more deals.
Set up your sales process for sales reps with our sales tips!
We hope that our advanced sales tips and tricks will help you close more deals and increase your overall success.
Keep in mind that no two sales tips are the same; what works for one company may not work for another. So don’t be afraid to experiment with sales tips, and find out what resonates best.
With a bit of creativity, patience and persistence, you can turn even the most challenging sales objectives into successes.